What Are Leaderboards in SiteCurve?
Leaderboards provide a comprehensive view of how domains rank within a landscape based on key metrics, allowing you to evaluate performance, identify competitors, and compare domains. This feature is particularly valuable for seeing where a specific site (in focus on SiteCurve) stands in relation to others in the landscape.
Leaderboards display rankings for four key metrics:
Traffic (Share of Voice %): Estimated traffic for a domain based on keywords tracked in the landscape. Higher traffic or share of voice indicates greater visibility.
Curve Score: Evaluates a site’s performance relative to its domain authority (high score = over-performing, low score = underperforming).
Google Score: Measures how much Google’s SERP features (e.g., snippets, carousels) appear on the domain’s tracked keywords.
Volatility Score: Indicates rank consistency. Higher scores represent more fluctuations, while lower scores suggest stability.
Why Use Leaderboards?
Leaderboards help you:
Locate a Site in Context: See how the domain you're exploring ranks compared to other domains in the landscape.
Explore Competitors: Identify domains near the one you’re focused on, helping to spot competitors or similar performers.
Monitor Trends Over Time: Visualize changes in rankings and metrics daily, weekly, or monthly to uncover performance patterns and shifts.
Compare Domains: Analyze up to five domains side by side using the compare feature, refining your competitive analysis.
How to Access and Use Leaderboards
Accessing Leaderboards:
Open your landscape and navigate to Leaderboards in the left-hand menu.
By default, you’ll see the top 5 domains for each metric (Traffic, Curve Score, Google Score, Volatility Score).
Adjusting Time Periods:
Use the dropdown menu to toggle between Daily, Weekly, or Monthly views.
If your landscape is new, leaderboards will default to daily since insufficient data exists for larger time periods.
Comparing Domains:
Use the Compare Domains dropdown to add up to five domains for side-by-side analysis.
This feature highlights performance trends across metrics for selected domains.
Exploring Nearby Domains:
Leaderboards automatically show domains ranked near the one you’re exploring.
Click any domain in the leaderboard to focus on its SiteCurve profile.
Viewing Trends:
Trends for all metrics (Traffic, Curve Score, Google Score, and Volatility Score) are displayed as interactive graphs.
Hover over a specific data point on the graph to view metrics for that date.
Exporting Data:
Click Export to download leaderboard rankings and associated data as a CSV for offline analysis.
How Leaderboards Work
Top 5 Domains by Default: When the leaderboard loads, the top 5 domains for each metric are shown.
Dynamic Rankings: Each metric uses its own ranking criteria, so domains may rank differently across Traffic, Curve Score, Google Score, or Volatility Score.
Historical Trends: Visualize domain performance over time to spot growth, declines, or stability.
Grouped Data Views: Choose between daily, weekly, or monthly groupings, depending on your data availability and the analysis you need.
Best Practices for Using Leaderboards
Explore Competitors:
Use the compare feature to analyze competitors ranking near your focused domain.
Investigate domains with high or improving Curve Scores to see what they’re doing well.
Identify Opportunities:
Low Volatility Scores suggest stable competitors. High scores may indicate potential opportunities to outperform them.
High Google Scores point to heavy SERP feature use, guiding strategies to target featured snippets or carousels.
Monitor Trends:
Regularly track performance changes across metrics for your domain and competitors.
Use weekly or monthly grouping for a broader perspective on long-term trends.
FAQs About Leaderboards
What happens if I don’t see enough data for weekly or monthly views?
If your landscape is new, it defaults to daily views until enough data has been collected to support weekly or monthly grouping.
How can I compare more than one domain?
Use the Compare Domains dropdown to add up to five domains to the trend graph for side-by-side analysis.
Can I export leaderboard data?
Yes, click Export to download a CSV containing the leaderboard rankings and associated metrics for offline review.
What do the metrics mean?
Traffic: Shows estimated visibility for tracked keywords.
Curve Score: Highlights over-performance or underperformance relative to authority.
Google Score: Measures the presence of SERP features.
Volatility Score: Tracks ranking stability over time.